Get the Book What’s in the CARDS?5 Post-Pandemic Sales Strategies
Proven sales strategies for remote selling and connecting with clients post COVID-19
About the Book
As the economy continues to recover from the pandemic, modern consumers expect more out of their salespeople. Everything we knew about clients and consumer behavior has changed, and in order to drive success in a post-pandemic economy, our approach must change as well. To succeed in the wake of COVID-19, leading with empathy is the key to sales mastery.
What’s in the CARDS? 5 Post-Pandemic Sales Strategies, Global Sales Relationship Expert Cherilynn Castleman, MBA, draws on her 25 years of experience in enterprise sales to teach you the five core competencies you need to leverage your lived experiences and everyday superpowers to create authentic connections, strengthen client relationships and drive exponential revenue growth. With humor and honesty, Cherilynn uses her own career to show you how to take yours to the next level.
Watch the Book Trailer
Selling by ConnectingWhat’s in the CARDS? 5 Post-Pandemic Sales Strategies – the skills and techniques you need to succeed in sales in 2021 and beyond. Learn how to drive exponential revenue growth in a post-pandemic economy by creating authentic connections and strengthening client relationships.
As the economy continues to recover from the pandemic, modern consumers expect more out of their salespeople.
If you’re a sales professional looking to:
- See what’s in the CARDS as we get ready for 2021 and beyond
- Leverage their lived experiences and everyday superpowers, to create authentic connections, strengthen client relationships and drive sales success
- Learn the keys to success in this new sales environment
- Empathetically connect with their customers and use the insights gained from these connections to collaborate with clients and tailor solutions to fit their specific needs
- Reimagine, reinvent, and recommit to focusing on connecting with clients and customers
- Break the Silence and Share Your Executive Voice During These Times
Reviews & Media
The lessons were useful and great. I know it’s about sales, but I sort of think being a lawyer is also about sales because you have to sell people on following your legal advice, and also I think these lessons are about being a successful person in general. So many smart insights. I loved the
In-house counsel to nonprofit organization
My immediate takeaway is to start my day with “SWATCH.” As an owner of multiple businesses, I need the focus and mental clarity to continue building my portfolio. Thank you Cherilynn for a great reference guide I will use repeatedly! Thank you, thank you, thank you for writing this book for people that are not
Real Estate Development Manager Vice Chair and Board Member (District 9) of Prince George's County Public Schools Board of Education Member of the MedStar Southern Maryland Hospital Board of Directors
I read the book with a smile on my face. It was like the feeling of anticipation and excitement that you get from a fiction book because you can’t wait to see what else you’re going to learn. It’s so much more than a typical sales book it encourages you to level up and actually
Founder & Sales Consultant Growth Mode Ltd Full-time, United Kingdom
What’s in the CARDS was a stimulating nutrient that made my heart sing. A++++ Your BD and sales insights resonated with me as you stressed authenticity, the importance of building relationship before the sell, and believe it or not, the one thing that made me smile warmly was your usage of acronyms of step-by-step practical methods
Vice President and Chief Actuary Horizon Blue Cross Blue Shield of New Jersey
“Each year, successful business people pen an incalculable number of business books. Most go unread and the ones that are read are too often forgotten. The pragmatic advice of “What’s in the C.A.R.D.S.?” by Cherilynn Castleman avoids this fate because it is memorable. With its simple yet powerful, hands-on techniques coupled with easy to remember lessons, Castleman guides